About Yeeboo Digital

The Story Behind Our Name

At Yeeboo Digital, our name is rooted in both heritage and purpose. Yeeboo – inspired by the Michif word for “owls”- symbolizes wisdom, insight, and the ability to see clearly through the dark. As an agency helping nonprofits navigate the increasingly complex worlds of technology and fundraising, it became the perfect representation of how we work.

For more than 15 years, we have been helping charities and nonprofits across North America turn digital potential into real revenue. We design and build websites, donation experiences, and digital campaigns for some of the most recognized charities, combining thoughtful execution, data-driven insight, and deep nonprofit sector expertise. Whether we are leading a website redesign, refining a donation funnel, or shaping the visual identity of a fundraising campaign, we do it with purpose, curiosity, and a deep respect for the causes we serve.

A fun fact about us

56

Nonprofits Helped in 2025

8.6m+

Raised for our non profit clients

Our Mission

At Yeeboo Digital, we empower charities and non-profits to turn digital potential into real revenue.

Through a holistic approach of smart strategy, tailored solutions, and deep expertise, we help organizations do more good, reach more people, and fulfill their mission.

Our Vision

We believe in changing the world through the transformative work of our clients.

By harnessing the power of technology and innovation, we help non-profits create sustainable growth and lasting change.

Core Values

  1. People First

    We put our people first and bring the best of ourselves to the betterment of the group. We support our team, respect work-life balance, and acknowledge each other’s achievements.

    women's black and white striped top
  2. Relentless Pursuit

    We are dedicated to uncovering the best solutions. Our curiosity fuels us to ask the right questions, explore innovative approaches, and foster a culture of continuous improvement.

  3. Trust Through Teamwork

    Collaboration is the foundation of our success. We offer a supportive, collaborative environment where our clients are part of the team. We demonstrate open communication, accept accountability, and embrace differences.

  4. Boundless Creativity

    We approach every challenge with fresh thinking and a commitment to exploring diverse perspectives. By fostering adaptability and innovation, we develop compassionate technology solutions that create meaningful impact for our clients.

  5. Expertise is Our Superpower

    We are lifelong learners and knowledge sharers. By staying ahead of industry trends and continuously evolving with technology, we provide strategic, cost-effective solutions that drive long-term impact for our clients.

Our Team

  • A photo of Anand Patel

    Anand Patel

    Performance Marketing Specialist

  • Andrés Clavier

    Performance Marketing Strategist

  • A photo of Christian Kristalyn

    Christian Kristalyn

    Account Manager

  • CJ West

    Senior Fundraising Technology Specialist

  • A photo of Curtis Walker

    Curtis Walker

    Web Developer

  • A photo of Erik Rubadeau

    Erik Rubadeau

    Founder & CEO

  • A photo of Jasdeep Singh

    Jasdeep Singh

    Technical Support Specialist

  • Matt Barr

    President & COO

  • Natasha Fairlie

    Digital Project Manager

  • A photo of Nikki Crenna

    Nicola Crenna

    Director, Client Support

  • A photo of Nicole Plascencia

    Nicole Plascencia

    Senior Designer and UX & Accessibility Specialist

  • Rachna Kaur

    Senior Project Manager & Strategy Lead

  • A photo of Ryan Doiron

    Ryan Doiron

    Principal Web Developer & Technical Architect

  • A photo of Samantha Marcellus

    Samantha Marcellus

    Director, Project Delivery

  • A photo of Stephanie Lee

    Stephanie Lee

    Account Manager

  • A photo of Steve Toms

    Steve Toms

    WordPress Web Developer

  • Trevor Ryckman

    Director of Integrated Marketing & Strategy