Yeeboo Digital — 2025 Year in Review
Fifteen years in, and I’ve never been more excited about what’s ahead.
2025 was a year that reminded us why we do this work. We helped 56 nonprofit organizations raise more money, reach more people, and build stronger digital foundations — and we did it across every channel and platform we touch. Our team delivered over a thousand hours of hands-on support, supported twenty major technology projects, and managed millions in paid media with discipline and creativity in equal measure.
But the numbers only tell part of the story. What made this year special was the depth of partnership — the organizations that leaned on us not just for execution but for strategy, not just for launches but for the long game. That kind of trust doesn’t happen overnight. It’s built over years, and it’s something we never take for granted.
To our team — this is your work. Every campaign optimized, every platform configured, every problem solved before it became a crisis. You made this year what it was. And to every client who trusted us with their mission — thank you.
Here’s a look at what we built together.
— Erik Rubadeau, CEO
nonprofits helped in 2025
Hospital foundations. International aid organizations. Wildlife conservation. Children’s charities. Faith-based missions. Social services. From coast to coast across Canada and the United States.
The Bottom Line
we helped raise
for nonprofit partners in 2025
How We Showed Up
0
0
0
Reactive Support Services
Client hours delivered
Support tickets resolved
P2P campaign rollovers
Email templates created
GA4 customizations deployed
Platforms We Supported







“It truly takes a village of talented, committed partners to launch something this powerful. Your role has been essential in ensuring our message reaches Canadians from coast to coast — helping us show that wishes are not just a ‘nice to have,’ but an essential part of treatment for children with critical illness.”
Technology & Implementation
Projects delivered in 2025
0
0
0
0
Paid Media & Advertising
Revenue raised for nonprofit partners across Canada
Overall ROAS — $2.39 back for every dollar invested
Individual donations driven by digital campaigns
Average gift size
Total ad spend managed
Average cost per acquisition
“Your ongoing partnership has gone above and beyond and we’re looking forward to growing with you!”
The Yeeboo Vibe
Memes shared
Tom Hanks references
Minutes of positive feedback & thank yous
Times Erik said “AI”
Who We Are
We believe in changing the world through the transformative work of our clients.
By harnessing the power of technology and innovation, we help nonprofits create sustainable growth and lasting change.
Our Values
We put our people first and bring the best of ourselves to the betterment of the group. We support our team, respect work-life balance, and acknowledge each other’s achievements.
We are dedicated to uncovering the best solutions. Our curiosity fuels us to ask the right questions, explore innovative approaches, and foster a culture of continuous improvement.
Collaboration is the foundation of our success. We offer a supportive environment where our clients are part of the team — open communication, accountability, and embracing differences.
We approach every challenge with fresh thinking and diverse perspectives. By fostering adaptability and innovation, we develop compassionate technology solutions that create meaningful impact.
We are lifelong learners and knowledge sharers. By staying ahead of industry trends and continuously evolving with technology, we provide strategic solutions that drive long-term impact.
What We Do
Fundraising strategy, new donor acquisition, email marketing, Google Ad Grants management, and paid media campaigns that drive real revenue.
Hands-on platform support for Engaging Networks, Luminate Online, email design and send, and ongoing website management — so your team is never stuck.
WordPress builds, fundraising platform implementations, technology selection consulting, and everything it takes to make your digital infrastructure work harder.
We’re investing in smarter tools and deeper expertise so your team can do more of what matters — connecting with the people who believe in your mission.
Curious what Yeeboo could do for you?
