Why asking better questions at the top is the key to unlocking organizational intelligence I spoke this past weekend to the board of the Jane Goodall Institute of Canada about AI and fundraising. I arrived a few minutes early and had some time to sit on the edges of the meeting before my scheduled session...Read More

  Digital Fundraising isn’t e-commerce. The psychology of giving is different. The motivation is deeper. And the relationship between the message and the outcome isn’t a transaction, it’s a moment of shared belief. Yet many teams are trying to use AI prompts written for product marketing to craft donor emails. The results feel slick, generic,...Read More