Transforming a Legacy Website Into a Place of Comfort and Connection

Threads of Life needed a modern website that could better reflect their mission, support their community, and simplify the way content was managed and delivered.

• Outdated and Static Website: The previous site was significantly outdated in both design and functionality. It had slow load times, frequent downtime, and lacked responsiveness across devices.
• Disconnected From Brand and Mission: The site did not reflect the supportive and caring tone of the organization. It felt outdated and impersonal, and did not represent the community Threads of Life supports.
• Cumbersome Content Management: The backend was hard to navigate and prone to errors, making it difficult for staff to update and manage content with confidence.
• Incomplete French Experience: The French-language version of the site was only partially translated and was not consistently updated, limiting its usefulness for many users.
• Unclear and Difficult-to-Manage Events Section: Event details were hard to navigate, with limited clarity around dates, formats, and registration. The team also needed a simpler way to manage virtual, in-person, and multi-day events in the backend.
• Limited Visual Engagement: Due to the sensitive nature of their work, the organization cannot rely heavily on imagery. This made clear structure, supportive messaging, and accessible design even more important.

The redesigned Threads of Life website now delivers a more supportive and empowering digital experience for users and staff alike.

• Faster, More Reliable Performance: The site is now quick to load, responsive across devices, and dependable for everyday use.
• Stronger Mission Alignment: The design and structure now reflect the compassion and care that define Threads of Life’s work.
• Inclusive, Bilingual Experience: English and French content is fully aligned, with improved accessibility for all users.
• Improved Event Clarity and Management: Visitors can quickly understand what events are happening, when they take place, and how to participate. Staff now manage events more efficiently, with less confusion and greater confidence.
• Empowered Internal Team: Staff can now manage and update the site with greater ease using intuitive tools and flexible content blocks.
• Supportive User Journey: Visitors are guided to key actions like seeking support, subscribing to updates, or donating, all within a clear and comforting environment.

This project helped Threads of Life strengthen how they connect with the people they serve and expand their ability to support a growing community online.

At Yeeboo Digital, we partner with nonprofits to turn digital potential into measurable impact. With Threads of Life, we delivered more than just a new website. We created a strategic platform that reflects their values, amplifies their message, and empowers their team to engage with families facing workplace tragedy.

The new site is built on clarity, compassion, and purpose. It gives users a space to feel seen, supported, and connected, while giving staff the tools they need to manage content with ease and confidence. By aligning thoughtful design, focused messaging, and accessible technology, we built a platform that truly advances the mission.

This is the work that drives us. We create digital experiences that help charities lead with purpose, scale their impact, and build stronger relationships with the communities they serve.