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Let’s explore each stage of the donor journey in-depth and examine the role that email marketing plays at each step.

Focusing in on your donor journey – the importance of email

Email is an incredibly powerful tool for nonprofits looking to build relationships with their donors. In fact, a recent report from Donor Direct noted that it’s the most effective channel for nonprofits to build awareness, acquire new donors, and generate donations. Pretty impressive, right? At Yeeboo Digital, we specialize in helping nonprofits create email marketing strategies […]

ConnectedTV - The future of nonprofit advertising

Connected TV 101: Focused advertising for potential donors

In today’s digital age there have never been more ways to reach your potential donors. Ad platforms exist for all forms of social media, Google and Microsoft are offering thousands of free dollars in grant spend and podcasts now feature growing nonprofits. Youtube has even created the Youtube Social Impact Program to highlight the reach […]

Is your nonprofit ready to adapt to privacy law changes?

Is your nonprofit ready to adapt to privacy law changes?

So you’re running a nonprofit and trying to find new donors? We feel you! It’s not easy, and it turns out you’re not alone. Articles, webinars and podcasts increasingly discuss “How to Attract Younger Donors”, donation form optimization, and social media strategy for engagement. A recent survey report put out by CCS Fundraising found that […]

4 common ways nonprofits use google analytics

4 common ways nonprofits use google analytics

Introduction As a nonprofit, you know that the only way you can improve your impact and grow your support is by tracking and analyzing your progress. Here are some common ways that nonprofits use Google Analytics (GA) to measure their work: To track how their website is functioning Google Analytics is an essential tool for nonprofits because […]

Your MVP for Digital Marketing and Online Fundraising

This is the second in our ‘Digital Fundraising Basics’ series that will cover the what’s and how’s of creating a digital fundraising program. At Yeeboo we love a simple solution to a complex problem. We know you want to raise funds online, but you aren’t entirely sure how. In the first edition of this series we […]

So You Think You Can Fundraise (Online)?

This is the first in our ‘Digital Fundraising Basics’ series that will cover the what’s and how’s of creating a digital fundraising program. So you want to raise money online? Congratulations, and welcome to the wide world of digital! This can be a scary place at times, but fortunately for you, we know many sophisticated […]

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